Investing in digital marketing is a no-brained for businesses today. However, there are several examples where companies have experienced negative ROI on their digital marketing efforts, despite adopting supposedly the sure-shot marketing strategies of digital marketing. Then what exactly can be reason of the failure of this new and effective marketing channel of contemporary world? Let us explore some top reasons:
Wednesday, 6 August 2014
Tuesday, 5 August 2014
Wednesday, 16 July 2014
Pay Per Click or PPC advertising is a popular internet advertising model that people use to draw relevant web traffic towards their website.It includes keyword management, informed action, data analysis, etc. The PPC advertisingrequires the advertiser to pay the publisher for every click. PPC advertisement can work wonders for a website by getting higher return. Enlisted below are the tips for getting higher return in PPC advertising:
Tuesday, 15 July 2014
Facebook has become one of the most important social networking platforms for digital marketing. It isn’t easy to tap the interest of the consumers on an ever-day basis on Facebook. The skill requires planning and strategizing from the side of the marketing team to communicate effectively with the audience.
Here are the 10 tips that you can undertake to engage your fans on facebook.